by Jeffrey Protheroe | Nov 12, 2022 | Analytics, Education & Training, Marketing, Packaging & Labels, Retail & Display, ROI, Technology, Tourism & Events
Return On Investment (ROI) Undeniably, Augmented Reality (AR) is one of the most exciting developments with multiple studies showing AR returning a significantly higher Return on Investment (ROI) across the marketing mix. By applying an interactive “digital layer”, AR...
by Jeffrey Protheroe | Nov 12, 2022 | Analytics, Education & Training, Marketing, Packaging & Labels, Retail & Display, ROI, Technology, Tourism & Events
Reasons to Include Augmented Reality (AR) Dreemar explores several reasons why you should seriously consider Augmented Reality as part of your marketing toolkit. We live in an increasingly digital world, with billions of active internet users and growing. The...
by Jeffrey Protheroe | Nov 12, 2022 | Marketing, ROI, Technology
AR Apps vrs. WebAR Augmented Reality (AR) evolved originally from adding simple graphics to a range of experiences rendered in real time through a dedicated application (App). While Apps are the defacto standard, several companies are building platforms delivering AR...
by Jeffrey Protheroe | Nov 12, 2022 | Analytics, Marketing, ROI, Technology
Opportunities For Brand Engagement In this #Blog we share insights & ideas on how you can optimise and reap the benefits of AR to elevate Brand engagement, specifically in the context of Packaging and Labels in this example. AR is undoubtedly one of the fastest...